James Moorhead is the Chief Operating Officer at Metromile, where he is responsible for overseeing Sales, Marketing, Customer Service and Claims. James joined Metromile in 2015 as the Chief Marketing Officer before becoming the Chief Operating Officer in 2017. Previously, James was the CMO at Dish Network, a $15 billion pay-TV business, where he spent three years leading a company-wide business turnaround that increased Dish’s market capitalization from $10B to $30B. Before joining Dish Network, James held senior marketing roles at Procter & Gamble for 12 years where he oversaw Old Spice during its brand revival. For his past work, Adweek’s Brandweek editors named James as the 2010 Grand Marketer of the Year, and Advertising Age included him on their 2011 Creativity 50 list. His team’s TV commercials have received many awards, including two Cannes Grand Prix, the Grand Effie and an Emmy for Best Commercial. James was also named the “Direct Marketer of the Year, 2014,” by the Taylor Institute for Direct Marketing.